WE RAISED OVER £16.5 MILLION WITH 47 CLIENTS IN 2021
INVESTMENT PREPARATION.
THAT LEAVES NOTHING TO CHANCE
Inverse have developed an amazing resource for high growth businesses. We support early stage companies produce high quality documents, implement strategies, finance system and data analytics to ensure you are fit for funding.
Supported more than 60 clients since 2021 Raised more than £20m since 2021 Worked on over 150 equity crowdfunding campaigns since 2018 30+ Financial Models unlocking investment from world leading VC such as Kliener Perkins and Fuel Ventures 10+ C- Level positions in seed to series A companies VC funded founders, bootstrapped to over £1 million revenue Global partnerships with Stripe, SeedLegals, Seedrs, Crowdcube, EY, Miracle Plus and more
DON'T WALK ALONE
Partner with trusted leaders in fundraising
Did you know that the average term sheet can take 30 meetings to close? Inverse have developed a deep network that permeates the fabric of high growth funding. Up to 27% of the known universe is suspected Dark Matter, something we cannot see or feel but we know it is there. In fundraising, we believe that the same principles exist. The tangible presentation of your business is weighted by the unknown. Why do investors invest? It is a gut feeling, an intuition? At Inverse, we study the unknown and ensure that you are 100% ready for whatever route we take.
Our team has supplied detailed investor lists, lead management systems, data platforms, critical strategic advice and perfectly executed investment documents. We help unlock fundraising from Venture Capital, Family Offices, Angel Investors, Syndicates and Crowdfunding platforms.
LET'S EXPLORE
Partner with trusted leaders in fundraising
HOW DO WE DO IT?
DATA ANALYTICS
Our SaaS product combines your banking data, shopify data and sales analytics to create a rich KPI dashboard you can use to inform your budgeting and funding rounds. We have a number of clients in BETA phase.
DOCUMENTS
Our team will help you prepare your deck, finance model and cap table. We ensure you are using the right documents for your raise and help you achieve your desired valuation, share price and options pool.
ADVISORY
We are an experienced team who have been there and done it. We can work with your company on a one off basis, or embeded as a CFO. We work with companies raising from Pre seed to Series A rounds.
Investor Research
We will use market leading data from professional platforms such as Beauhurst, alongside our own networks to develop a relevant and active investor list that will deliver great success for your round.
Investment CRM
Our team will build the system in your business to manage a funding round. We will create the tracking system that is updated daily so you know where you stand at any stage in the process and you don't miss out on any hot leads.
INVESTOR OUTREACH
Our team will manage an email inbox and LinkedIn account on your company domain. We will provide the resource to conduct outreach on behalf of your business. We will create expertly written content bespoke for you.
GET INVESTMENT READY
DATA ANALYTICS
Our SaaS product combines your banking data, shopify data and sales analytics to create a rich KPI dashboard you can use to inform your budgeting and funding rounds. We have a number of clients in BETA phase.
DOCUMENTS
Our team will help you prepare your deck, finance model and cap table. We ensure you are using the right documents for your raise and help you achieve your desired valuation, share price and options pool.
ADVISORY
We are an experienced team who have been there and done it. We can work with your company on a one off basis, or embeded as a CFO. We work with companies raising from Pre seed to Series A rounds.
Investor Research
We will use market leading data from professional platforms such as Beauhurst, alongside our own networks to develop a relevant and active investor list that will deliver great success for your round.
Investment CRM
Our team will build the system in your business to manage a funding round. We will create the tracking system that is updated daily so you know where you stand at any stage in the process and you don't miss out on any hot leads.
INVESTOR OUTREACH
Our team will manage an email inbox and LinkedIn account on your company domain. We will provide the resource to conduct outreach on behalf of your business. We will create expertly written content bespoke for you.
FAQ
No. Investment Brokerage is a regulated activity. Success fees can scale rather quickly and often cause problems as investors do not want to pay large fees. We do not consider ourselves to be ‘investment brokers’, we have perfected the science of preparing a business to take on investment and this process is the same regardless of the documents already in place.
Usually it will take us two weeks to set up a new client. In this period we are trying to learn as much about your business as possible so we can represent you correctly. After this period we will define the timelines for the services.
We require 3 hours of calls in the first two weeks. You will also need to provide us with a full suite of information from previous management accounts to sales brochures. We expect you to be able to commit a few hours a week to our process.
We pay for very expensive datasets and combine this with our own networks and partners. This will cover the vast majority of the trackable funding market.
Ultimately we hope that the value we have provided to your business can be used in other areas so our fee will always be justified. However, we will continue to create ongoing strategies. It is likely Plan A will not work, we must be creative and dynamic in our approach.
FREQUANTLY ASKED QUESTIONS
CASE STUDY
Inverse Funding were instructed to support the 2021 fundraising campaign for The Ethical Butcher. We put in place Ivan Hoo as a CFO and have a ongoing engagement.
Beija instructed Inverse to help secure their lead investors, re shape the financial model and launch a Crowdfunding campaign.
Inverse Funding were instructed to advise the founder setting up a Seedrs campaign. We helped negotiate the contract, create a perfect campaign.
CASE STUDY
S U P E R N O V A
£2500 + VAT
G A L A X Y
Deliverable: Investor Research, Fully Managed Outreach, Pitch Preparation, Investment CRM, Fundraising Advisory, Conversion Strategy, Negotiation Strategy, Due Diligence Support, Document feedback sessions. £5000 + VAT
U N I V E R S E
Working with your team, we will develop a bespoke investment plan for your business. In addition, our team will create and implement the structure you need to engage and convert interested investors into shareholders.
Deliverable: Investor Research, Fully Managed Outreach, Pitch Preparation, Investment CRM, Interim CIO or CFO, Conversion Strategy, Negotiation Strategy, Due Diligence Support, Full Document Creation.
£8000 + VAT
Financial Modelling
Investment Strategy
Pitch Creation
Investor Research
Investment Conversion
MEET THE TEAM
Sarah Gunasekara
Chartered Accountant
Cambridge Graduate, with a degree in Music and Classics, the incredibly talented Sarah is one of Inverses Senior Consultants. Upon leaving University Sarah trained as an auditor with Chantrey Vellacott DFK LLP, a medium-sized firm of chartered accountants.
Zubayer Sharif
Head of Data & Analytics
Ex Amazon, Farmdrop, Virgin and Deliveroo. Zubayer helps build data dashboards for Inverse clients. Acting as a senior consulting on our bespoke data projects.
MATT ROBERTS
Start Up Partner
Ex head of post funding for Crowdcube, and now a key figure for Stripes UK start up team. Matt is a key advisor for Inverse working across some of our flagship clients.
Ian Gomes
Lead Designer
An excellent eye for design with big ambitions. Bachelor of Architecture with a passion for design.
George edwards
Investment Analyst
Masters of Economics with a keen eye for detail, George leads our team research and data projects.
PHOEBE MUSSETT
Head of Content
Phoebe is a very talented creative. After studying Script Writing and founding her own businesses she is perfectly equipped to support start ups.
Jamie Harford
CEO
Experienced entrepreneur who has bootstrapped businesses to £1m+ revenue. VC funded founder in the Automotive Sector. Has been working in fundraising full time since 2018. Successfully managed 20% of all crowdfunding raises in Europe in 2020. Worked directly on 100+ successful pre seed raises.
Ivan Hoo
CFO
Cambridge graduate, VC backed founder who spent 4.5 years at Crowdcube as a senior analyst before transitioning into CFO roles for high growth start ups. Ivan is excellent at creating exciting finance models and has a deep understanding of finance and fundraising.
Molly Blud
Head of Operations
She started in PR providing influencer outreach for NICCE. A high growth fashion company. She joined 180 Strand as part of the department of Buying & Selling. It was here Molly fine tuned her organisational skills, shaping her into an amazing leader and small business owner.
MEET THE TEAM
Sarah Gunasekara
Chartered Accountant
Cambridge Graduate, with a degree in Music and Classics, the incredibly talented Sarah is one of Inverses Senior Consultants. Upon leaving University Sarah trained as an auditor with Chantrey Vellacott DFK LLP, a medium-sized firm of chartered accountants.
Zubayer Sharif
Head of Data & Analytics
Ex Amazon, Farmdrop, Virgin and Deliveroo. Zubayer helps build data dashboards for Inverse clients. Acting as a senior consulting on our bespoke data projects.
MATT ROBERTS
Start Up Partner
Ex head of post funding for Crowdcube, and now a key figure for Stripes UK start up team. Matt is a key advisor for Inverse working across some of our flagship clients.
Ian Gomes
Lead Designer
An excellent eye for design with big ambitions. Bachelor of Architecture with a passion for design.
George edwards
Investment Analyst
Masters of Economics with a keen eye for detail, George leads our team research and data projects.
PHOEBE MUSSETT
Head of Content
Phoebe is a very talented creative. After studying Script Writing and founding her own businesses she is perfectly equipped to support start ups.
Jamie Harford
CEO
Experienced entrepreneur who has bootstrapped businesses to £1m+ revenue. VC funded founder in the Automotive Sector. Has been working in fundraising full time since 2018. Successfully managed 20% of all crowdfunding raises in Europe in 2020. Worked directly on 100+ successful pre seed raises.
Ivan Hoo
CFO
Cambridge graduate, VC backed founder who spent 4.5 years at Crowdcube as a senior analyst before transitioning into CFO roles for high growth start ups. Ivan is excellent at creating exciting finance models and has a deep understanding of finance and fundraising.
Molly Blud
Head of Operations
She started in PR providing influencer outreach for NICCE. A high growth fashion company. She joined 180 Strand as part of the department of Buying & Selling. It was here Molly fine tuned her organisational skills, shaping her into an amazing leader and small business owner.